Mapco Express Convenience Store Chain Will Sponsor Nashville Whiskey Jam Concert Series, New Artist Program, Song Of Summer Contest
by Roy Trakin
February 2, 2023 at 1:20 AM (PT)What do you think? Add your comment below.
TENNESSEE convenience store chain MAPCO EXPRESS is launching several new, music-based promotions, including partnering with NASHVILLE's weekly live WHISKEY JAM show as presenting title sponsor, along with the following programs:
--The “FUELED BY MAPCO” ARTIST SERIES: MAPCO will partner with rising stars in NASHVILLE via unique integrations into touring and new music.
--ARTIST OF THE MONTH: Featuring the new faces of NASHVILLE, this program will highlight emerging talent to customers via in-store radio, digital signage, social media and on the WHISKEY JAM stage.
--MAPCO RADIO: In partnership with MOOD MEDIA, MAPCO will launch its own in-store radio programming.
To launch MAPCO’s official entry into the NASHVILLE music scene, the MAPCO SONG OF SUMMER CONTEST, kicks off this month. Submissions will be solicited via TIKTOK and INSTAGRAM from FEBRUARY 15th-MARCH 15th, and the grand prize includes usage on MAPCO’s summer advertising campaign, featured placement on MAPCO RADIO, the WHISKEY JAM playlist, performance on the WHISKEY JAM stage during CMA FEST, a recording session with STAND ENTERTAINMENT, a music video shoot, free gas for a year and more. Click here to learn more details and enter for your chance to win.
Commented MAPCO Dir./Marketing JACQUELYNN HENDERSON, “MAPCO believes music matters, so we are hard at work curating music experiences into our brand and our store experience. That sentiment is driving the support of our ‘Fuel Your Passion’ initiatives, connecting local communities to the arts, and our goal is to showcase that passion by bringing these programs to life through exciting, music-based experiences.”