• This Week’s Merge: Understanding How Facebook And Instagram Distribute Video

    by Joel Denver
    September 21, 2022 at 1:20 AM (PT)
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    Lewis

    FACEBOOK & INSTAGRAM want to be the best place for people to find and enjoy videos online,” revealed LORI LEWIS MEDIA President and MERGE author LORI LEWIS.

    “Whether it’s through short-form videos like REELS and STORIES or longer-form videos with “on-demand” or going live, they took the time this week to explain the tactics that have the greatest influence on distribution for videos right now. 

    “It’s a great list to keep close to ensure the content you work on is the highest, best, and most strategic use of your time.”

    • Originality
    • Capture and Retain Attention
    • Captions
    • Loyalty and Intent
    • Engagement

    Get the details and read more about "Understanding How FACEBOOK And INSTAGRAM Distribute Video” in MERGE, which is designed and written to help assist the radio and record industry in the social and digital space. Let us know how we can get the structure going and help study what’s working so you’re on your way to a meaningful and memorable social brand. We help brands do so every day. Reach out to LORI LEWIS, here. lori@lorilewismedia.com.

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